The $11,000 review copy

Book bloggers, beware of reviewing the books that I send you for free.

Via Galley Cat:

Today the Federal Trade Commission revised their “Guides Concerning the Use of Endorsements and Testimonials,”  urging bloggers who review products, from a book to a video game system, to disclose if they received the product for free when giving an endorsement. According to the Washington Post, breaking these new guidelines could generate up to $11,000 in fines.


About michael

Marketing & Sales Manager since 2012