Bees: the original social networkers?

Let accidents happen and be more like bees, according to The Digitalist:

[H]uman teams are inherently weak but  . . . nature’s teams (bumble bees, termites etc) display characteristics that we can all learn from. In nature, no one group member takes the lead; they use the right group member for the right task at the right time. They use short, instant messages. Short instant messages create dynamic, mobile teams in a way that long documents do not. They blend large group and small group dynamics, using each for the appropriate circumstances. And nature’s networks are clustered, sending messages through the best ‘connectors’. Social networks and tools can be a great leveller and can enable much of this ‘swarm-like’ activity to take place. But we’ll all have to become more like bees to make it work well.

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Marketing & Sales Manager since 2012